Charles & Colvard to Open First Brick & Mortar Signature Showroom in Morrisville, NC
Slated to open on
With a fusion of color and an integration of video technology built into the showroom's backdrop, the Research Triangle-based location is designed to make an impression and immerse the consumer in the brand's mission. Sr. Director of Sales & Merchandising,
The showroom's energy has been crafted to provide an elevated experience where new launches (like Charles & Colvard's Caydia® lab grown diamond men's bands, COUTURE Collection, pavé series, and just-announced lab grown precious Color Collection) can be viewed alongside classic bridal staples and their iconic Signature Collection.
"We believe with more and more couples interested in the provenance of their jewelry and alternatives to mined gemstones, the need for a space to understand and experience them in person has arrived," said
Staffed with a team of highly trained fine jewelry specialists, as well as in-house jewelers, the showroom will focus on engagement consultations and concierge services, and educating consumers on Charles & Colvard's consciously crafted product. In the future, the Company plans to use the new space for local business to host both private and corporate events, employee appreciation shopping, as well as a venue to celebrate local likeminded and ethically sourced brands and help showcase the talent and energy of the Triangle area.
As the original creators of moissanite, Charles & Colvard has been an industry leader in the lab grown market for nearly 30 years. They've since evolved their portfolio to include lab grown diamonds and lab grown precious color gemstones, and have made a commitment to attain 100% use of recycled precious metals.
The new Signature Showroom is located at
This press release contains forward-looking statements (as defined in Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended) and reflects the Company's judgement and expectations as of the date of this press release. These forward-looking statements are subject to a number of risks and uncertainties, some of which cannot be predicted or quantified and are beyond the Company's control, including, but not limited to, (1) our business and our results of operations could be materially adversely affected as a result of general economic and market conditions; (2) our future financial performance depends upon increased consumer acceptance, growth of sales of our products, and operational execution of our strategic initiatives; (3) the effects of COVID-19 and other potential future public health crises, epidemics, pandemics or similar events on our business, operating results, and cash flows are uncertain; (4) we face intense competition in the worldwide gemstone and jewelry industry; and (5) our current customers may potentially perceive us as a competitor in the finished jewelry business, in addition to the risks and uncertainties described in the Company's filings with the
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CONTACTS: Clint J. Pete, Chief Financial Officer, 919-468-0399, email@example.com